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Zain Jordan has been awarded the “Best Digital Transformation Initiative in the Telecommunications Sector” for 2025, for its innovative (Agentic AI) initiative, as part of the Global Economics Awards presented by The Global Economics, a UK-based magazine specialized in global economic affairs.

This recognition comes as an appreciation of Zain Jordan’s efforts in strengthening digital transformation and integrating artificial intelligence technologies across its operational and service processes, positively contributing to enhanced performance efficiency and superior customer experience. Through the (Agentic AI) initiative, built on sustainable and autonomous (AI) and advanced data analytics, Zain continues to solidify its role in leading digital transformation within the national telecommunications sector.

The award also reaffirms Zain’s position as a pioneer in innovation and the adoption of future technologies to serve its customers across the Kingdom, investing in cutting-edge technological advancements to serve the community and enrich the customer experience. 

This achievement adds to Zain’s track record of accomplishments and serves as a motivation to continue launching more innovative digital initiatives and solutions that support Jordan’s digital transformation journey and enhance the Kingdom’s position as a regional hub for innovation and digital development.

Zain Jordan has achieved tangible positive results in performance, productivity, and governance, reinforcing its position as a leading telecom operator in utilizing artificial intelligence to promote innovation and sustainability in the ICT sector. The (Agentic AI) initiative has contributed to reducing internal request processing time by 80%, increasing internal user satisfaction to 95%, saving more than 1,000 working hours per year, and enhancing market responsiveness and AI-driven decision-making.

Zain Jordan expressed its pride in receiving this award, which contributes to strengthening and solidifying Jordan’s position on the regional innovation and technological advancement map. Zain Jordan emphasized that this achievement reflects the fruitful outcomes of its continuous efforts in investing in the latest AI-powered technologies to serve the community and enrich customer experiences.

It is worth mentioning that Global Economics is a UK-based economic magazine published bi-monthly. It organizes the annual awards program that recognizes outstanding institutions across various sectors worldwide, those that drive innovation, growth, and impact through transformative initiatives and strategic vision.